Operator-Led Value Creation • Verified Track Record

Track Record

Operator-led execution across 8-figure CPG brands, high-growth omnichannel ventures, and tech innovators. Measurable P&L outcomes, not theoretical slide decks.

Documented client performance across commercial strategy, CAC compression, and scalable acquisition engines.

+3.8x

Blended MER Scaled

-24%

Blended CAC Compression

+420 bps

Net Margin Expansion

$250M+

Omnichannel Revenue Scaled

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Documented Case Studies & Value Creation

Granular examinations of diagnostic interventions, capital reallocation, and verifiable EBITDA impact.

Dossier 01Engagement: Fractional Chief Growth Officer

Omnichannel CPG Scale ($38M ARR Brand)

Profile: $38M ARR Omnichannel Consumer Goods // DTC + Tier-1 Retail

The Baseline Challenge

Rapid expansion across Meta, Amazon, and retail distribution led to severe trade-spend margin dilution and escalating CAC ($112 blended). The internal team lacked unified attribution, causing uncoordinated ad spend and diminished EBITDA margins prior to Series B recapitalization.

The GHMA Intervention

GHMA embedded as Fractional CGO, overhauling cross-channel capital allocation. Restructured media buying SLAs across three agency partners, deployed geo-targeted ad funnels directly supporting physical retail velocity, and engineered 90-day subscription cohorts.

3.8x

Blended MER

Optimized from 2.1x

-24%

Blended CAC

Compressed from $112 to $85

+420 bps

Net Margin

Direct Wholesale & DTC alignment

+$14.2M

Added Run-Rate

Board-validated trajectory

Enterprise Valuation Impact

Expanded annualized EBITDA by +$2.6M, positioning the brand for an institutional private equity recapitalization at a premium EBITDA multiple.

Dossier 02Engagement: The DTC Growth Blueprint

8-Figure Consumer Brand Profit Recovery

Profile: $18M ARR Digitally Native Apparel & Consumer Brand

The Baseline Challenge

The brand had plateaued at an 8-figure run rate with advertising costs surging 34% year-over-year. The founder was unable to isolate whether margin decay originated from Meta attribution inflation, post-click checkout friction, or poor retention decay.

The GHMA Intervention

Deployed the 4-week forensic diagnostic sprint. Audited 24 months of Shopify, Google Analytics, and payment processor logs. Identified $380,000 in redundant top-of-funnel ad spend, restructured product bundle architectures to raise AOV, and eliminated high-friction checkout drop-offs.

-28%

Blended CAC

Instant leak elimination

+$380k

Capital Saved

Immediate ad budget reclaimed

+21%

AOV Expansion

Bundle and upsell restructuring

+34%

90-Day Cohort LTV

Lifecycle flow optimization

Enterprise Valuation Impact

Delivered a comprehensive 42-page diagnostic blueprint and executive model that restored positive cash flow within 30 days of sprint presentation.

Dossier 03Engagement: Marketing AI Agent Suite

Enterprise AI Operational Leverage Sprint

Profile: $34M ARR Health & Wellness Brand // High-Velocity Catalog

The Baseline Challenge

The 14-person internal growth team was overwhelmed by manual reporting, lagging creative brief cycles (12 days from idea to production), and delayed responses to churn signals across 65,000 active subscribers. Headcount payroll was threatening gross margins.

The GHMA Intervention

Engineered and deployed 3 bespoke AI agents natively in Claude Opus 5.5 connected directly to Shopify Plus, Meta, and Klaviyo APIs with strict Human-in-the-Loop guardrails: The Performance & MER Agent, The Creative Strategy Agent, and The LTV & Retention Agent.

+3.4x

Briefing Velocity

Compressed from 12 days to 48 hours

+22%

Month-3 Retention

Autonomous win-back workflows

+240%

Execution Throughput

18 hrs/wk reclaimed per operator via HITL workflows

100%

Data Sovereignty

Zero foundation model training

Enterprise Valuation Impact

Avoided hiring 4 additional full-time analytical and copywriting roles ($360k annual payroll savings) while accelerating monthly creative testing volume by 240%.

Verified Executive Endorsements

Direct feedback from founders, CEOs, and marketing executives who have partnered with GHMA.

“

JB and the team at GHMA are more than consultants; they're true growth partners who take ownership of the results. We had a solid foundation, but needed senior leadership to refine our client acquisition model and drive top-line growth. They provided that clear, actionable strategy and were instrumental in scaling our revenues. We would recommend them to any CEO looking for an operator-led team to drive their next phase of growth.

Jared Sussman

Founder & CEO, Coronet Global

Outcome: +40% Qualified Lead Volume & Scaled Revenue

“

Growth Hacker Marketing Agency has an amazing team of e-commerce and digital marketing experts. They're great problem solvers and their growth hacking techniques get results. I recommend working with them if you want to maximize your marketing dollars.

Ana Hernandez

VP of Marketing, Focus Brands

Outcome: -18% Blended CAC Reduction with Maintained Scale

“

GHMA helped us develop, execute, and operationalize a number of processes to build our brand and cut through the noise in an ultra-competitive space. From website optimization and SEO to developing an in-house influencer program, the GHMA team is a phenomenal asset to our company.

Caitlin Manley

Creative Director, Shucru

Outcome: +300% In-House UGC Volume & Long-Term Acquisition

“

GHMA helped us launch a successful geo-targeting campaign that provided an impressive social media response and generated positive sales results for our biggest brand. Their capabilities, responsiveness, and overall execution is excellent!

Claudia Vera

Director of Marketing, 1821 Fine Wine & Spirits

Outcome: 3.0x Return on Ad Spend & In-Store Sales Lift

“

GHMA developed a concrete marketing strategy for my business and led execution at the early stages. GHMA is great because they are able to successfully handle the ambiguities and pivots that come up during integration. I highly recommend working with GHMA.

Varag Gharibjanian

Founder & CEO, Actuate Tech

Outcome: Complete GTM Architecture & Secured First Customers

“

Growth Hacker Marketing Agency helped us launch our first 3 products on Amazon and Shopify. Their team designed a tailor-made product launch strategy for my brand that was really effective! I highly recommend you work with them!

Anne Marie Dietz

Founder & CEO, Bungalow Baby Company

Outcome: Successful 3-Product Multi-Channel Launch Velocity

How We Engineer Measurable Alpha

Pillar 01

Forensic Data Reconciliation

We audit actual contribution margins, merchant processor cash flow, and cohort decay curves—never platform-reported vanity metrics.

Pillar 02

Embedded Operator Execution

We do not deliver theoretical slide decks and leave; we partner directly with leadership to execute, realign agencies, and manage acquisition economics.

Pillar 03

Private Equity Institutional Rigor

Every operational recommendation is benchmarked against EBITDA multiple expansion and institutional exit readiness.

Choose Your Path to Enterprise Value Creation

4-Week Diagnostic Sprint

The DTC Growth Blueprint

A rapid forensic audit to isolate P&L leakage, compress blended CAC, and uncover immediate cash flow.

Explore DTC Blueprint ↗

Embedded C-Suite Leadership

Fractional Chief Growth Officer

Hands-on executive leadership taking total accountability for commercial strategy and scaling past $100M.

Explore Fractional CGO ↗

90-Day Implementation

Marketing AI Agent Suite

Bespoke, human-in-the-loop AI agents built natively into your tech stack to multiply execution velocity.

Explore AI Agent Suite ↗

Partnership Application

Engineer Your Next Phase of Growth

Selective Partnerships • Roster Capacity Strictly Capped

We partner exclusively with established 8-figure brands where our leadership team can drive decisive P&L expansion.

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